{"id":193,"date":"2011-12-13T22:53:51","date_gmt":"2011-12-14T06:53:51","guid":{"rendered":"http:\/\/markdicamillo.com\/wordpress\/?page_id=193"},"modified":"2014-11-23T10:47:05","modified_gmt":"2014-11-23T18:47:05","slug":"online-advertising","status":"publish","type":"page","link":"http:\/\/markdicamillo.com\/wordpress\/?page_id=193","title":{"rendered":"Online Advertising"},"content":{"rendered":"<p><a href=\"http:\/\/markdicamillo.com\/wordpress\/?attachment_id=312\" rel=\"attachment wp-att-312\"><img loading=\"lazy\" class=\"alignleft size-thumbnail wp-image-312\" title=\"BATad2\" src=\"http:\/\/markdicamillo.com\/wordpress\/wp-content\/uploads\/2011\/12\/BATad2-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/a>3X Integrated Online Ad Campaign with A\/B Testing &#8211; Brand Affinity Technologies and Lynx Grills &#8211; developed ad campaign that linked Adwords to landing page with link back to editorial content with embedded display ad, created the campaign, materials and managed A\/B testing.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/markdicamillo.com\/wordpress\/?attachment_id=195\" rel=\"attachment wp-att-195\"><img loading=\"lazy\" class=\"alignleft size-thumbnail wp-image-195\" title=\"FBpromo\" src=\"http:\/\/markdicamillo.com\/wordpress\/wp-content\/uploads\/2011\/12\/FBpromo-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/a>Social Media promotional contest &#8211; Duetica, developed the promotion concept, graphics layout and copy<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/markdicamillo.com\/wordpress\/?attachment_id=212\" rel=\"attachment wp-att-212\"><img loading=\"lazy\" class=\"alignleft size-thumbnail wp-image-212\" title=\"email\" src=\"http:\/\/markdicamillo.com\/wordpress\/wp-content\/uploads\/2011\/12\/email2-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/a>Email newsletter direct marketing &#8211; Primal Solutions, Inc. &#8211; developed layout, graphics and wrote the copy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>3X Integrated Online Ad Campaign with A\/B Testing &#8211; Brand Affinity Technologies and Lynx Grills &#8211; developed ad campaign that linked Adwords to landing page with link back to editorial content with embedded display ad, created the campaign, materials and managed A\/B testing. &nbsp; &nbsp; &nbsp; &nbsp; Social Media promotional contest &#8211; Duetica, developed the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":4,"menu_order":0,"comment_status":"open","ping_status":"open","template":"fullwidth.php","meta":[],"_links":{"self":[{"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/pages\/193"}],"collection":[{"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=193"}],"version-history":[{"count":11,"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/pages\/193\/revisions"}],"predecessor-version":[{"id":211,"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/pages\/193\/revisions\/211"}],"up":[{"embeddable":true,"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=\/wp\/v2\/pages\/4"}],"wp:attachment":[{"href":"http:\/\/markdicamillo.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}